Propaganda posters of the People's Republic of China 1949-1954*

1954 Taiwan must be liberated.

Enlarge
Lower left is a table of Taiwan resource legends. Taiwan ’s resource products including sugar, tea, pineapples, oil fields, and gold mines are all described in detail. As for the lower right, you can see that the total population of Taiwan in 1954 was 7 million

1953 Cultural undertakings.

Enlarge
The great accomplishments of three years People's Republic of China. The text reads: News publication: In 1951, 69,600,000 volumes of new and reprinted books were published, an increase of 147% compared with 1950. In 1952, more than 88 million volumes will be realized. Nationwide, 776 types of newspapers are published, with an average print run of 8 million sheets. Nationwide, there are 3500 radio broadcasting relay stations, and 2000 cable relay stations. Movies: In 1951, more than 259 million people in the whole country went to the movies, and in the first half of this year, the number has already reached more than 213 million people (including cinema goers and those serviced by movie projection teams), an increase of 181% compared with the same period last year. The number of libraries, clubs and cultural centres also has greatly increased. Landsberger

1954 Shanghai Anti-Tuberculosis Association

Enlarge
The first Five-Year Plan stated that as industrial production developed, factories would have labor insurance and labor protection, government employees would have free medical care, and health facilities would be strengthened to protect people’s health in cities and the countryside

1954 Shanghai Anti-Tuberculosis Association

Enlarge
Protect people's health according to the four principles: serve the workers, peasants, and soldiers; prevention first; unite new and old medicines [Western and Chinese]; and combine health work with mass movements.

1952 Emotional Development: Parents’ Love

Enlarge
Don’t overindulge your children with love, but don’t hesitate to love them either. Without love, they tend to become short-tempered; punishment and scoldings are not education. With adequate love and care, a child will have a healthy body and mind, just as the rain and sun are vital for a plant to grow and blossom.

1952 Compassion and Love

Enlarge
Only in a mother’s embrace can a baby gain the most precious sense of security. Encourage children to love animals and to show them compassion, that will in turn cultivate their emotions.

1952 Nurturing Imagination

Enlarge
Children have boundless imagination, and they sometimes make up stories. A three-year-old child may say, “I have a big airplane at home,” but does that constitute as a lie? That was not his intention. Drawing can help him express his imagination. Building blocks are constructive in helping him materialize his fantasies.

1952 Courage and Fear

Enlarge
No yelling and crying at every cut or bruise, teach them to be courageous from a tender age. Don’t encourage the fear of climbing to high places or walking on narrow planks, don’t allow them to cringe at effort and labor, don’t let them fear the dark.

1952 Jealousy and Fairness

Enlarge
When mum carries the younger brother, the elder brother throws a tantrum, demanding attention and favoritism. Dad dotes on his son and daughter equally, never favoring one over the other. If one slices the watermelon, make sure it is sliced equally. After that, put the other in-charge of distributing the slices. That makes things fair for all, and prevents the cultivation of jealousy.

1952 Curiosity is Not Destruction

Enlarge
Sometimes children don’t mean to destroy things, they’re just curious to know how something looks like when it’s torn or broken. What’s the best way to show them? Give them a substitute object, let them satisfy their curiosity.

1952 Questions About Birth

Enlarge
“Mama, where did little brother come from?” “Mama, where did I come from?” These questions provide the best opportunity for sex education. Don’t make up stories and lie to your children. Instead, use kittens, puppies or baby chicks as examples to explain the facts about reproduction.

1952 Questions About Death

Enlarge
Children may be afraid of dead people, they may also ask you about death. You can lay out the facts in a context they are capable of understanding. For example, plants will wilt, and birds will die too. Death is what ceases living.

1952 Combat training, sport and entertainment

Enlarge

1954 Come, walk together

Enlarge

1951 People's leaders of all countries

Enlarge
First row Joseph Stalin (Russia) Mao Zedong (China) Second row Maurice Thorez (France) Palmiro Togliatti (Italy) Kim Il Sung (North-Korea) Bolesaw Bierut (Poland) Ho Chi Minh (Vietnam) Third row Gheorghe Gheorghiu-Dej (Romania) Valko Velev Chervenkov (Bulgaria) Klement Gottwald (Czechoslovakia) Mátyás Rákosi (Hungary) Friedrich Wilhelm Reinhold Pieck (Germany) Fourth row William Edward Foster (America) Kyuichi Tokuda (Japan) Enver Hoxha (Albania) Khorloogiin Choibalsan (Mongolia) Fifth row Isidora Dolores Ibárruri Gómez (Spain) Harry Pollitt (England)
*many posters are from IISH / Stefan R. Landsberger / Private Collection /https://chineseposters.net/.
www.pekingmanbookshop.com